Phonetic Zoo

The Phonetic Zoo, also known as Excellence in Spelling, is a distinct spelling program developed by the Institute for Excellence in Writing (IEW). It was adapted by James Webster and Andrew Pudewa to cater to children aged 9 and up, responding to the challenges students face with traditional spelling methods. This curriculum leverages auditory learning, reflecting Pudewa's expertise in education and Webster's innovative contributions​ (IEW)​​ (Cathy Duffy Reviews)​. The program has garnered attention for its effectiveness, particularly in improving spelling through auditory input, which ensures that students not only learn but retain correct spelling sequences​ (IEW)​.

Differentiation: What Makes It Special

Phonetic Zoo stands out due to its auditory-based approach to spelling, which is less common in traditional spelling curriculums that often rely on visual cues and memorization. This method is particularly beneficial for auditory learners and promotes independence as students can largely guide their own learning pace and sequence​ (Joy In Our Journey)​​ (The Curriculum Choice)​. The curriculum includes multiple levels of difficulty, catering to a wide age range, and employs unique mnemonic devices like animal-themed jingles to aid memory​ (Cathy Duffy Reviews)​.

How to Get Started

To start with Phonetic Zoo, a placement test is recommended to determine the appropriate level for the student. The program offers three levels, each designed to progressively challenge the student as they master the foundational spelling rules​ (IEW)​. Purchasing the starter set includes audio CDs, lesson cards, and access to supplementary online resources like the "Spelling and the Brain" video seminar​ (Teach Beside Me)​.

How It Works

Phonetic Zoo is designed for ease of use in a homeschool setting. Parents introduce the spelling rule using a lesson card, and students use the audio CDs to work through the lessons independently. This structure allows for consistent practice and reinforcement, with students only progressing after achieving mastery of the current lesson. The program typically recommends daily sessions, varying by individual pacing​ (Day By Day in Our World)​.

Educational Concepts Taught

  • Phonological awareness

  • Memory and recall techniques

  • Independent learning skills

  • Auditory processing skills

What’s Good About It

Users appreciate Phonetic Zoo for its flexibility and the autonomy it offers students. The audio-based format allows students to engage with spelling exercises independently, making it less burdensome for parents. Additionally, the mnemonic devices and thematic learning aids help make spelling a more engaging and enjoyable activity​ (The Curriculum Choice)​​ (Teach Beside Me)​.

What Could Be Improved

While the program is highly praised, some users note that its strictly auditory approach may not suit all learning preferences. Children who are less auditory in nature or have auditory processing difficulties might find the program challenging. Furthermore, the quality of the audio production and the repetitiveness of the voices on the CDs have been noted as areas for potential improvement​ (Joy In Our Journey)​.

Advice from Parents

Parents suggest supplementing the auditory lessons with visual or kinesthetic activities to cater to diverse learning needs. Engaging with the material in various ways can help reinforce the spelling rules and accommodate different learning preferences. Regular review and consistent practice are also recommended to ensure mastery and retention of spelling rules​ (The Curriculum Choice)​.

Ideal and Non-Ideal Fit

Phonetic Zoo is ideal for students who thrive with auditory learning and those who benefit from a structured, sequential approach to spelling. It is especially suitable for independent learners. However, it may not be the best fit for students who are primarily visual learners or those who require more interactive or tactile learning experiences​ (Joy In Our Journey)​.

Grades and Cost

Phonetic Zoo is suitable for students in grades 3 and up. The cost of the program ranges from $99 for individual level starter sets to $149 for the complete package covering all levels​ (IEW)​.

Ways to Get It

Phonetic Zoo can be purchased directly through the Institute for Excellence in Writing website or through various educational product retailers online​ (Teach Beside Me)​.

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Explore More Spelling Programs We Recommend

Manisha Snoyer (co-founder of Modulo)

For the last 20 years, I’ve taught over 2000 children in 3 countries (of all socio-economic backgrounds). I pioneered an English language program in a conflict region in the Middle East. I’ve worked as a bilingual public school teacher at some of the highest and lowest performing public schools and in all five boroughs of NYC. I’ve tutored 18 subjects in three languages to some of the wealthiest families in NYC, San Francisco and Paris to make up for shortcomings in private schools they were paying up to $60,000 a year to attend.

Since 2015, I’ve helped hundreds of parents start microschools (way before this was a household buzzword). I founded CottageClass, the first marketplace for microschools and learning pods that was part of the Techstars 2018 class. In 2019, I created a virtual learning program to help families through the pandemic, a free online math tutoring program (masteryhour.org), and schoolclosures.org, a hotline developed in collaboration with Twilio and 80 other partners including Khan Academy, Revolution Foods and the Crisis Text Line, that served 100,000 families impacted by school closures.

I’ve climbed trees with children in forest schools in San Francisco, and tested new digital apps with kids in seven countries.

I’ve also coached dozens of families at different stages in their homeschooling journey. Most recently, I founded Modulo with homeschooling dad, best-selling author and tech entrepreneur Eric Ries, to help families curate their children’s education, social and childcare experiences drawing from a diverse array of in-person and online resources.


During the last three years, I’ve devoted much of my time to reviewing and testing secular homeschooling curriculum and other resource. I’ve spent the last three years talking to thousands of secular homeschooling families, and poring over tens of thousands of secular curriculum reviews and testing physical curriculum and digital apps for with hundreds of students to find the highest quality, most engaging, personalized learning materials for every type of learner.

I’ve spoken about homeschooling and modular learning at multiple venues including SXSW EDU, NY Tech Meetup, and on the LiberatedEd podcast.

In 2022, Modulo was one of 8 organizations who were awarded the Bridge Grant from the Vela Education Fund to expand access to homeschooling and modular learning to under-resourced communities.

My experience in education and homeschooling has led me to believe that there is no perfect education for every child, but families have an extraordinary amount of wisdom they can apply to building the perfect education for their individual child.

My goal with Modulo is to make it possible for any family to easily build a customized education that their child will love, and that will empower the whole family to thrive, taking into account, social, emotional and academic needs.

I love to answer questions from parents and receive feedback on how we can improve Modulo, so feel free to reach out anytime! I personally answer all the questions and comments readers leave on my blogs.

In my free time, I like hiking, traveling the world, tasting ceremonial grade matcha, enjoying dark chocolate.

I graduated Summa Cum Laude from Brandeis University with highest honors, with a double degree in French Literature and American Studies and minors in Environmental Studies and Peace & Conflict Studies.

And I love to learn!

https://www.linkedin.com/in/manisha-snoyer-5042298/
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